Meet Mitch Sprague: Our BRP & Adventure Motors Dealer Ambassador

We have some exciting news to share: Adventure Motors is proud to welcome the Maritimes' first BRP Dealer Ambassador — the first Can-Am Off-Road ambassador partnership between a dealership and BRP in the region. Please meet Mitch Sprague, the rider behind 506 SxS & ATV.

A passion that started young

Mitch started riding at a young age, and it has followed him ever since. "From those early days of riding to where I am today, it has always been something I've enjoyed and a big part of my life," he says. "No matter how many years go by, my passion for riding has never faded, and it continues to be something I love doing to this day."

More than just the machine

What drew him into the off-road world was the freedom of being out on the trails with friends and family. "There's something special about exploring new places, discovering beautiful spots you might never see otherwise, and making memories along the way," he says. "For us, it's about more than just the machine — it's about the people we ride with, the adventures we share, and the friendships we build along the way."

Out on a ride, he says, comes "a sense of freedom, stress relief, and pure enjoyment" — a chance to get away from the everyday stresses of life, take in the scenery, and enjoy the moment.

Sharing the trails with the world

In the spring of 2021, Mitch and his crew started the 506SXS & ATV YouTube channel as a way to document their memories and share their adventures. "We wanted people to discover these amazing trails and destinations for themselves," he says. What started as a way to preserve their own memories has grown into a community of 10,000 YouTube subscribers — a place to share experiences, inspire others to get out and explore, and help people create their own memories along the way.

Why Adventure Motors

What motivated Mitch to become an Adventure Motors ambassador, he says, is how much the dealership values family and supports the local community. "From the beginning, they've treated us with nothing but love and respect, and that goes a long way with us. We believe that having the right people behind you makes all the difference."

"For us, this partnership is about more than just the machines — it's about working with people who share our values and passion for the off-road community. As the saying goes, good people and good products are a recipe for success, and we truly believe that's what we have with Adventure Motors."

What's next

As this new chapter begins, Mitch wants to share his genuine thoughts, honest experiences, and reviews — bringing the community along for the journey and showing what these machines are capable of out on the trails. "Our goal is to help others learn, discover new destinations, and feel inspired to get out and experience the off-road world for themselves."

And for anyone thinking about getting into riding, his advice is simple: "Just do it! There's no better time than now to get out, enjoy nature, and experience the amazing community that comes along with the sport. You won't regret taking that first step!"

Welcome to the Adventure Motors family, Mitch — see you on the trails.